The Alphabet Inc. logo is displayed. On the smartphone screen.
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The Competition Appeal Court in London ruled on Wednesday that Alphabet, the parent company of Google, must face a class action lawsuit accusing it of abusing its dominance in the online advertising market.
The lawsuit, which seeks damages of up to 13.6 billion pounds ($17.4 billion) on behalf of UK-based website and app publishers, is the latest case to focus on the search giant's business practices.
Ad Tech Collective Action is filing the claim on behalf of publishers who say they have suffered losses due to Google's alleged anticompetitive behavior.
Google last month urged the Committee against Torture to block the case, which it said was incoherent. The company “strongly denies the underlying charges,” its lawyers said in court documents.
The Committee against Torture said in a written ruling that it would certify the case to proceed to trial.
The lawsuit filed by Ad Tech Collective Action is the latest against the tech giant in CAT, which already this year certified a $3.8 billion case against Facebook parent Meta and a nearly $1 billion case against Apple.
